Sport-Tiedje GmbH

  • “paydirekt – the perfect solution for our payment transactions”


Home fitness equipment and gym facilities.

Corporate data

• Established: 1984

• Headquarters: Schleswig

• Employees: 500

• Executive management: Christian Grau (CEO), Sebastian Campmann, Dr Bernhard Schenkel

Business activities

Europe’s No. 1 for home fitness.


Sport-Tiedje discovered the possibilities offered by online retail very early. With 1.1 million customers and around 150,000 orders per year, Sport-Tiedje is one of the best known online retailers for fitness equipment. Sport-Tiedje has banked with Commerzbank for many years. This also includes payment procedure solutions in all the sales channels used by the company, in 66 branches as well as in e-commerce.

The requirement

Sport-Tiedje was looking for a suitable solution for payment procedures in all the sales channels used by the company, in branches as well as in e-commerce. In short: integrating a secure and effective online payment procedure in the internet shop.

The solution

After an initial successful test run in September 2015, Sport-Tiedje installed paydirekt directly in the check-out for all purchasers as a fixed component in the method of payment mix. paydirekt is compatible with all common shop systems via an interface. Compared to SEPA direct debits, paydirekt also offers a decisive benefit that raises efficiency: the purchaser does not have to give separate consent to a SEPA direct debit. Every paydirekt customer has already been legitimated by their bank.